spotted by Austin Robey
Sep 26, 2022
To promote a countercultural view of the world that supported technological optimism, DIY self-sufficiency, and ecological awareness. (Steve Jobs described Whole Earth Catalog as “Google in paperback form, thirty-five years before Google came along.")
Stewart Brand, Contributors
First published in 1968 by Stewart Brand, Whole Earth Catalog became a bible of counter cultural DIY enthusiasts. Each publication was a release that cataloged “tools”, which broadly included products, books, guides, maps, and educational resources. Initially started as a way for Stewart Brand to personally learn and share things he was interested in, the publication grew in influence as a countercultural publication — not selling products, but promoting a curated worldview and perspective for survivalists and hippies alike.
Whole Earth Field Guide
Whole Earth Software Review
The Last Whole Earth Catalog
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